No not that Data. I'm talking about the data that you use to create information. (I'm hoping everyone knows who Data is and I don't wind up looking like one of those rabid Star Trek fans...)
Chapter 7 tackles the question of how we make the most out of our data. Companies will spend enormous sums of money to collect it but without actually turning it into pertinent and timely information it just becomes a costly investment.
Techniques like data warehousing pull data from all departments in the company into a single repository. Data mining, which consists of running complex queries against large volumes of data, can then used to search for patterns. This information can be used by all levels of the organization across all departments creating efficiencies for the entire workforce.
One of the keys for the larger less flexible organizations is the ability to integrate their legacy data (often stored and maintained in mainframe computers) into a modern, more dynamic system. Middleware is used to communicate between the two systems allowing these large companies to avoid the costs of having to replace the outdated software.
Sorry for the stick to the book post but I think Data would have wanted it that way. Just in case you don’t know who Data is.
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